Get ready for a thrilling Halloween surprise as Netflix gears up for the release of Guillermo del Toro's Frankenstein! But here's where it gets controversial... The streaming giant is firing up Frankenstein fans with a series of events that involve drones and a simulated lightning strike, leading up to a sold-out IMAX screening of the new Frankenstein at the TCL Chinese Theater. And this is the part most people miss... The celebration began with a 1,500-drone lightning storm above the Hollywood Forever Cemetery that spelled out the title to the Oscar-winning director's adaptation of the classic Mary Shelley novel. But is this a clever marketing strategy or an over-the-top display of extravagance? The controversy lies in the question of whether such extravagant promotions are necessary to generate excitement for a film. So, what do you think? Is this a brilliant way to engage audiences, or an unnecessary display of extravagance? Share your thoughts in the comments below!
